Harm Hogenbirk
Harm is a partner and co-founder of Pilotfish. In his 25+ years as a creative lead designer with the company, he has specialised in the automotive, logistic and medical markets and led projects for BMW, Claas, Continental, Ferrari, Moog, and Mercedes-Benz Group.
He is a requested speaker at international design conferences and a jury member of various international design competitions.
Recent articles by the Author
What to Expect from Working with an Industrial Design Consultancy
Industrial design today goes far beyond styling. It is a structured process that connects user needs, engineering, and manufacturing. This article explains how modern design consultancies work and what companies can expect when developing complex products.
Why XR in Healthcare Isn’t Scaling (And What Actually Works)
XR has moved from experimentation to real clinical use, improving training, surgery, and therapy. Yet adoption across healthcare systems remains uneven. This article explores where XR delivers real value, why scaling is difficult, and what it takes to implement it successfully.
MedTech Unleashed 2024: Building the Future of Healthcare Innovation
MedTech Unleashed 2024 marked the launch of a new platform designed to connect innovators across the healthcare ecosystem. The event brought together experts from clinical, technical, and business backgrounds to explore how better collaboration can accelerate medical innovation.